We start with the stitch, not the logo. Oh Krab! is built around Schiffli and machine embroideries – from grids and hearts to pines and lattices. Every piece is artwork-led, so your outfit looks considered even when you’ve only thrown on one layer.

Easy to wear, hard to forget. Co-ord sets, shackets, shorts and winter layers that feel like loungewear but look like full outfits. Designed to mix, match and repeat across seasons – beach days, gigs, airport runs, house parties.

Made-to-order, made to last. We produce in limited quantities, cut only what we need and work closely with our in-house embroidery unit. It’s a slower, more thoughtful way of making clothes, so your seam is special, sustainable and proudly OHK!